Google vs Microsoft

This week's my acticle is called "Google takes aim at Microsoft with new PC platform." I found it at the section of Tech on Globeandmail.com.

This article reports that Google is looking to extend its business by developing an operating system called 'Chrom OS'. Most importantly, this field of business is already occupied by Microsoft. Google declared a keen business competition against the technology giant 'MS'. First, they are trying to lure consumers who are familiar with Microsoft's Windows. So, Google is going to release free distribution of 'Chrome' to some programmers. Analysts said "It's a natural extension of Google's attempt for their fundamental purpose. And also, that will be the appropriate method to spread access the internet through a mass of different devices such as Netbooks and mobile phones. Google is now focusing on Netbooks that is small laptop computer, because Microsoft's new Vista operating system software can't set up on Netbook. Also, they are planning on launching Google's second large open-source operating system called Android that is adjusted to mobile phones. So, Google would be able to get confidence of lightweight operating system. Second, Google could contribute Google's free office applications programs something like Microsoft's Word, Excel and PowerPoint that also dominate world market. Experts anticipate that 'Chrome OS' free contribution with Google's free applications to computer manufacturers makes computer prices cheaper. And this consequence would cause increasing advertising chances to approach to many consumers. Finally privacy consultant said that many consumers who use the new operating system could expose their privacy to dangerous of fraud.

I think that this competition among the rival technology companies can be an excellent chance to buy my own Netbook, because sufficient competition can benefits good results to consumers. But, excessive competition among giant companies is be unseemly. Also, many small and medium enterprises could be affected badly such as reducing revenue, with the consequence that one country's economy would be turn down. I hope that these giant companies will be a really good model companies that can consider an ethical business for consumers and society.